The framework
Find the value before you fund it.
A single, sequential operating system for value creation. Each phase produces an output the next one depends on. No capital moves ahead of the diagnosis, and no exit gets scrambled at the end.
The framework
Four phases. One operating standard.
- 01Diagnose
- 02Operate
- 03Compound
- 04Realize
Diagnose
Before a dollar of change, we run a structured operating diagnostic across six dimensions. We find exactly where value is leaking and rank every intervention by what it is worth, so capital only ever follows evidence.
Go-to-market efficiency
Where pipeline, conversion and payback quietly break down.
Gross margin & unit economics
The true cost to serve, rebuilt line by line.
Net revenue retention
Churn, expansion, and how durable the base really is.
Pricing & packaging
Value captured measured against value delivered.
Product defensibility
The moat, the roadmap, and the debt underneath it.
Cost & automation
Where offshore and AI take work out of the P&L.
In full
What each phase produces.
Diagnose
Before a dollar of change, we run a structured operating diagnostic across six dimensions. We find exactly where value is leaking and rank every intervention by what it is worth, so capital only ever follows evidence.
Go-to-market efficiency
Where pipeline, conversion and payback quietly break down.
Gross margin & unit economics
The true cost to serve, rebuilt line by line.
Net revenue retention
Churn, expansion, and how durable the base really is.
Pricing & packaging
Value captured measured against value delivered.
Product defensibility
The moat, the roadmap, and the debt underneath it.
Cost & automation
Where offshore and AI take work out of the P&L.
Operate
We deploy three engines at once and run them ourselves. Nothing gets handed over a wall. Growth, margin and product move on one operating cadence, owned by the people accountable for the result.
Revenue engine
GTM engineering, pricing, and the expansion motion rebuilt.
Margin engine
Vendor compression, offshore substitution, AI automation.
Product engine
AI-native workflows and a data moat, actually shipped.
Operating rhythm
One instrumented view of the number, reviewed weekly.
Compound
Growth that survives diligence. We push net revenue retention past 115%, harden the moat, and make every gain structural, so it holds long after we step back rather than only while we are in the room.
NRR above 115%
Expansion that outruns churn, quarter after quarter.
Retention loops
Onboarding, success and product loops that make it stick.
Durable defensibility
Data and workflow lock-in a buyer can underwrite.
Rule of 40
Growth and profitability held in balance, never traded.
Realize
The exit is built years early, not scrambled at the end. We assemble the diligence-ready data room and the buyer narrative so the process simply confirms a story the numbers already tell.
Investor-grade data room
Metrics that stand up to the hardest diligence.
Buyer narrative
The equity story, evidenced rather than asserted.
Management presentation
A team and a plan a buyer will pay up for.
Multiple expansion
A higher exit multiple, earned by the numbers.
Where we fit
The right shape for the work.
$5–40M ARR
The lower middle market, where one team can move the whole number.
Sponsor or founder
PE-owned, independent sponsor, or a founder ready to compound.
2+ levers
At least two operating gaps a hands-on team can close.
Start with the diagnostic.
Bring us a company you own or are considering. We will map the value at stake before anyone commits.
